
- About Us
About Dynamigo
At Dynamigo, we believe education should look beyond scores. We’re pioneering Potential Quotient (PQ), a new global benchmark that reveals how people learn, adapt, and grow.
Everyone’s Potential is Identified and Nurtured
Dynamigo was born from a simple but powerful idea: education needs to evolve. For too long, we’ve relied on static scores to define ability, overlooking the rich potential that emerges when learners are supported to grow. That’s why we created the Potential Quotient (PQ), a new benchmark that reveals not only how individuals learn, but also how they adapt and thrive.
By combining decades of psychological research with innovative technology, Dynamigo helps schools, families, and learners see beyond the score to understand the strategies, thinking, and progress that truly matter. Our mission is to identify hidden strengths and nurture growth, so every learner has the confidence and skills to succeed in a fast-changing world.
Intelligence Quotient
For over a century education and workplaces have relied on IQ (Intelligence Quotient) to measure reasoning ability. IQ is based on a persons mental abilities compared to the average from their age group.
Emotional Quotient
More recently we have recognised the importance of EQ (emotional intelligence) for success in life and work. Measured by an individual’s ability to recognise, understand, and manage their own emotions.
Potential Quotient
Now the world needs PQ (Potential Quotient) – and that’s where we come in. Dynamigo is building the world’s first PQ framework, revealing how people learn, adapt and grow so that talent is recognised and nurtured from the start.
Why We're Here
Our Mission at Dynamigo
Our mission is to make PQ – Potential Quotient – a new global standard for understanding learning and growth. We imagine a world where schools, families and organisations look beyond scores to recognise how people learn, adapt and thrive.

The Dynamigo Founders Meet Us

Chris Hoy
CPO
Award-winning product strategist, Chris drives Dynamigo’s product vision and international growth. With experience spanning startups and global platforms, he turns complex learning science into simple, engaging tools that make education more inclusive, sustainable and impactful.

Clare Daly
CEO
A psychologist and EdTech innovator, Clare leads Dynamigo’s mission to transform how learning potential is discovered and developed. A published author and global speaker, she blends research, creativity, and strategy to scale human-centred learning worldwide.
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